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Glossary term

Hit Rate

Also called: hit rate, win rate, strike rate, success rate, accuracy.

The hit rate is the share of occasions on which a rule or a decision turned out the way it was meant to. It is a simple count: occasions that worked, divided by occasions taken. It is also the most quoted and least interpretable number in the subject. On its own it says nothing about how much was won or lost on each occasion.

Formula

Hit rate = Occasions that worked / Total occasions taken.

How it is read

A hit rate only becomes meaningful with three other things beside it. Two of them are the base rate for the same population and the sample size it was measured on. The third is the size of a win against the size of a loss. A 60% hit rate against a 55% base rate is a five-point effect. The same 60% on twelve occasions is not distinguishable from a coin. And a 60% hit rate where losses run twice as far as wins is a losing arrangement.

What it does not tell you

A hit rate can be raised almost at will by letting losses run and taking wins early. That is why it is the number most easily flattered, and the one a marketing page reaches for first. It is also silent about cost, and cost is what turns many positive-looking hit rates negative. Treat any hit rate quoted without its base rate, its sample size and its win-to-loss ratio as an unfinished statement rather than a result.

Reference. Standard performance arithmetic.
The lesson that uses this term

Break-Even Hit Rate: How Often You Have to Be Right to Stand Still

If wins and losses are the same size, and every trade costs the same to place, the fraction that must be right just to stand still is fixed by arithmetic. With no costs at all it is 50%. Every rupee of cost pushes it above 50%. The smaller the bracket, the harder it pushes. A cost equal to a fifth of the bracket needs 60%, a huge difference in how good a decision process has to be.

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